Why People Quit - Scott Whitaker Consulting

Let’s face it – nobody likes a QUITTER!

Especially, when they quit your membership program!

It’s easy to take it personal – as if for some reason they don’t like you or your membership.

Some will even say they’re “cancelling their membership because of money.”

Others will make up an excuse just to not have to admit they’re not really even using their membership.

As the former President of Church Leader Insights, the largest coaching network for pastors (growing from 72 pastors to over 3,000 pastors every year), I’ve had my share of people cancelling their membership.

At the same time, I discovered a proven process that rescued many people from cancelling. Not to mention I found a way to RECAPTURE them and bring them back into membership AFTER THEY QUIT.

I’ve now been leading other membership businesses to implement this same process to increase retention and keep people from quitting.

Fact: People Quit

It happens. Sometimes it happens more quickly and other times it doesn’t.

The REAL QUESTION is: What do you do when someone quits your membership program?

Most membership businesses just go ahead and process the cancellation. . .

. . . No questions asked.

. . . No attempt to rescue them.

. . . No response to see what happened to cause it.

. . . Until now!

There’s finally a way for you to keep people from quitting.

This resource gives you a proven, step-by-step process to equip you to keep people from quitting and fully-engaged in your membership program.

You will receive an online training where I will personally coach and equip you to keep people from quitting your membership program.

In this video training, you get:

10 Steps to Rescue the Quitter
This is a step-by-step plan that tells you exactly what to do and when!

There will be no more guessing about how to handle a cancellation.

All you need to do is follow the steps that I give you and you’ll be able to follow up and make every effort to keep them from quitting.

You will finally have a CONSISTENT process that will actually have some people THANK YOU for keeping them in your membership program.

These ten simple steps include:
– Why you should NEVER PROCESS A CANCELLATION without doing this one thing!
– The reality of what happens when a member quits.
– Why you must always do _____________ and HOW to do it!
– How to make an offer that they’ll say ‘YES’ to.
– A proven plan that will get them to stay.
– Getting to the real reason as to why they’re requesting cancel their membership.
– What to do AFTER the cancellation that gets them to come back.
– Creating a “Reactivation Campaign” that will recapture the quitter.
– How to get them to come back well after they’ve cancelled.
– The steps you can take to keep people from quitting in the first place.

Cancellation Prevention Checklist & Conversation Builder
This checklist will narrow the entire process down so that you can become an expert at keeping people from quitting.

Plus, you’ll have a conversation builder that will immediately give you key words, phrases and sentences that are proven to keep people in your membership program.

Why People Quit – Script Builder
You will never be caught off guard with this “script builder.”

When people tell you why they’re quitting, you’ll know exactly what to say and when.

This tool is a library of what you can say to keep people from quitting.

Included are:
– What you should NEVER say.
– Sample emails that bring people back.
– What to say when there’s a billing and their membership hasn’t been paid.
– How to inflict pain (in a good way) that will cause them to stay and never want to quit.
– Plus much more!

Additional Tools
You will also receive additional tools that will help you:
– Get more money from your members AND keep them from quitting.
– The membership life-cycle where you will gain the confidence that your members will return.
– Install “Engagement Tripwires” where you know people are engaging your membership and who isn’t!
– Get reports to make sure that no member falls through the cracks!

Most membership businesses just to try to replace the members who quit with new members.

If you really want to grow your membership, then you need to INCREASE your RETENTION!

So how will I help you?

I’ll guide you through each step. You’ll get a private membership site with all the course materials, downloads and instructions. You’ll be able to follow along and learn at your own pace with each online module.

Each training is comprised of several short videos. You can listen online, download the audios and transcripts. Summaries are also provided for your convenience and to help guide you after you’ve enjoyed the session.

Plus, you’ll get TWO FREE MONTHS of my coaching!

You will receive ongoing membership coaching every month!

You’ll be able to participate in live coaching via conference call where I’ll continue to coach you on your membership business. Plus, I’ll answer your questions with a live Q&A.

So as you go through the materials and you have questions about your specific membership, you’ll be able to get the clarity you need for applying everything you (or your team) are learning.

Plus, if you’re ever stuck and need an immediate answer you’ll be able to get unlimited email access to me!

AND

You can always ask your question and get instant answers from the private Facebook Group – usually within minutes. You’ll be able to interact, engage and tap into the wisdom of other membership business owners in a wide variety of niche markets… who themselves are all launching, growing or scaling membership businesses.

Imagine being able to connect with other membership businesses and sharing best practices. From beginners who are just starting to seasoned experts who have already launched their membership business to the seasoned owners who have established 7 and even 8-figure membership businesses.

To be clear, I’m not giving you some random thoughts or ideas. I’m handing you a proven system.

It’s based on my experience working with membership business owners and during my time running a membership network for pastors.

It’s based on my real-world experience of being in the trenches growing a membership business from six figures to seven figures.

And it’s based on the hours and hours I spend every month consulting high level entrepreneurs in all kinds of niche markets.
These are the exact strategies and ideas you need to launch, build and grow a highly profitable, low-stress membership business. And the best part, I’m going to be with you every step of the way.

Now it’s decision time.

Are you ready to step up into something bigger than yourself? Are you ready to start your membership business? Or dramatically grow your current membership business?

What would you do with that bigger income? Live a bigger, more fulfilling life? Spend more time with the people you love? Take more time off? Travel? Make a bigger impact in the world?

If you know that anything is possible with the right systems, the right support and total focus and commitment, then this is for you.

This is not for you if you’re looking to take advantage of people or your members. If you’re looking for a ‘scheme’ or some shortcut to separating people from their money, please leave now!

And this is not for the lazy. You will be building a membership business. Business requires work. If you’re not ready to put in some serious effort, this is NOT for you.

But if you’ve got a genuine desire to help people and keep them in your membership business …

… I will give you the system to get it done.

Let’s Do Some Fun Math:

If you keep just 5 members from quitting every month, you’re growing your program by 60 people a year. And your numbers may look like these:

That’s just an example. Your results may be higher, like the 7- and 8-figure businesses I’ve worked with. Or your results may be less.

But I think you’ll agree. You can reach your goals faster when you follow a proven system, instead of trying to make it up as you go along. But don’t believe me …

And you can’t make a mistake here, thanks to my …

100% Risk-Free, Moneyback Guarantee
Don’t decide today. Take a full 60 days to put me to the test. Watch your cancellations decrease, watch people back-track their request to quit, and then decide.

If you’re not 100% delighted with my “Why People Quit Your Membership Program & What You Can Do About It”, at any time during the next 60 days, simply send me an email, show me what you’ve implemented, and you’ll receive a prompt, courteous refund. No hassles, no fine print, and no weasel words.

I stand firmly behind this process. And the same goes for your investment.

That means you have nothing to lose. Why wouldn’t you say Yes to this risk-free opportunity?

Take The Next Step, While There’s Time

Because I deliver highly personalized help in this program, access is strictly limited. As soon as I reach capacity for the month, I have to shut the doors for at least 30 days so that everyone can get full value. My apologies in advance if that happens and someone else nudges you out for a spot!

Here’s what to do now: Choose your option below and activate your 60-day Risk-Free Trial

Enroll now, use this process, and watch your retention rate (and your revenue) increase every month.

In the end, it’s not really about more money and profits, although those are nice. It’s about helping your members … fewer money worries … and more freedom.

Take the next step.

Choose your option above and activate your 60-day Risk-Free Trial now.

Got questions? Call (561) 826-4624 and let’s get them answered!

Scott Whitaker