What can you learn from “shrinking food?” You may have seen this video below from Rick Lax. If not, it’s worth a quick look. But first – how does it apply to your business? Ask: Do we even need to do this at all? You’ve made some strategic decisions that no longer apply. The strategies behind those decisions no longer … Read More
Why I Do What I Do
This being my first blog post, I wanted to begin with the end in mind. So why do I do what I do? I help entrepreneurs build membership programs and recurring income so that they can better serve their customers. Looking back over my professional life, I’ve always been involved in membership programs. Whether it was my time serving as … Read More