Many membership businesses have found that events are a great way to increase retention for their membership business.  Members attend an event, build relationships, increase their engagement and end up keeping their membership. So how can you leverage your events to increase the impact and provide even greater value for your members:   Know your goals. Is it to get … Read More

There are a number of different ways to provide information, content and services to your membership.  A “members only website” needs to be a part of that. If you already have one then great! Let’s look at some ways we might be able to improve on what you already have, so we can better serve our members. If you don’t … Read More

Marketing is one of the most important parts of any business, but it is also a part of the business that tends to lag behind the times. It was not too many years ago that companies didn’t see the value in a website or in sending out email marketing to their members. Now, even these new marketing options are being … Read More

You’re going to get all the details I have on how to get members engaged, increase retention and keep people from quitting! Here’s the deal: I talk to membership business owners, just like you all day long about how to keep people from quitting, and how to grow their businesses. We face unique challenges; we are not the same as … Read More

Once the New Year has come and gone, I always like to sit down and take a look at my marketing strategy over the last few months. What worked? What didn’t? What turned a profit? What ideas do we need to throw out? How can we improve? I’m not going to walk you through a new marketing plan for the … Read More

Happy New Year from everyone here at Why People Quit! 2017 has come and gone, and we are grateful to have been able to help so many people this year. We look forward to more growth, and being able to continue to help you and your membership business into 2018. Here is to new beginnings and fresh starts!

The Christmas season is a wonderful time for us to remember the friends and members who make our job a pleasure all year long. I’m grateful for all my coaching members!  It’s an honor to help you get more members and increase retention. Thank you and best wishes to you and your family. May your new year be filled with … Read More

Membership methods have changed! It used to be that you could: 1) Create a membership site 2) Add content 3) Sell it 4) Send people a ‘box o’ stuff’ 5) Get on the phone or send a newsletter each month Times have changed! If you’re still doing any of the above, you’re in danger. The crash is rapidly approaching. Instead, … Read More

So, here’s the deal. If you run a membership business just like me, we not only work to get NEW members, we work even harder to KEEP members. We have to balance the spinning plates of trying to get new members and keep them from quitting (alongside delivering on our membership, marketing, leading staff, events, budgets, etc.) Every time we … Read More

It was an honor to be a guest on Lyndsay Phillip’s Sailing to Success Podcast earlier this month. Lyndsay Phillips is the CEO and Captain of Smooth Sailing Business Growth – a content marketing company for life & business coaches, accountants, authors and other online entrepreneurs across North America.   This is the second time I have been invited to Lyndsay’s … Read More